Summary of the Senior Copywriter job at Legora

About Us

Legora is redefining how legal work gets done. Not built for lawyers, built with them. We work alongside the world’s best legal teams, who expect excellence, precision, and speed, and we hold ourselves to the same bar.

Our AI-native workspace lets legal professionals move faster, think more clearly, and operate with sharper precision. By analysing thousands of documents in minutes and powering end-to-end workflows, we cut through complexity, teams can focus on what matters: judgment, strategy, and outcomes.

1,000+ customers across 50+ countries trust us, including Cleary Gottlieb, Goodwin, Linklaters, White & Case, Dentons, and Barclays. We’ve scaled to $100M+ in ARR, with teams across Europe, North America and APAC, and continue to expand through acquisitions including Qura, Walter AI and Graceview.

We partner with world-class performers: including Aaron Judge and the New York Yankees, Ludvig Åberg (and his caddie), and campaigns featuring Jude Law.

Joining Legora means three things.

• We lean in: ownership over titles, outcomes over intentions.

• We fight for excellence: high standards, direct, ego-free feedback.

• We grow together: as a team and with our customers.

Mission before ego. Everyone contributes. No one coasts.

If you’re driven by impact, pace, and raising the bar. This is the place.

The Role

We're looking for a Senior Copywriter to own the words that make Legora impossible to ignore. Based in our Stockholm HQ, you'll shape how a category-defining legal AI company sounds — across every channel, campaign, and customer touchpoint.

This is a craft-led role for someone who writes with a point of view. You'll set the bar for how we express ourselves: sharpening our brand voice, turning a complex, technical product into copy that lands in seconds, and writing the lines that move skeptical enterprise buyers from curious to convinced.

You'll work closely with Brand, Design, Product Marketing, and Growth, and partner directly with marketing leadership on our biggest bets. As a senior voice on the team, you won't just execute briefs — you'll pressure-test them, raise the standard of writing across the company, and make everyone around you better.

It's a fast, high-ownership seat. Ideal for someone who has range, moves quickly without dropping quality, and treats every headline like it matters — because here, it does.

What You'll Do

• Own and evolve Legora's brand voice and verbal identity, and hold the line on it across everything we publish.

• Write high-performing copy across the full funnel: website and landing pages, paid and social ads, email and lifecycle, campaign concepts, product moments, and sales narratives.

• Translate a complex, technical product — and a skeptical, precise audience — into copy that is clear, human, and persuasive.

• Partner with Brand and Design to take campaigns from blank page to launch, shaping the idea, not just the words.

• Work with Product Marketing and Growth to sharpen positioning, messaging, and the story we tell across regions.

• Set the standard for writing at Legora — editing, giving direct feedback, and raising the craft of the wider team.

• Move fast on live priorities while protecting the quality bar under pressure.

• Bring ideas, not just execution — spotting the angle, the hook, and the line no one else saw.

What You Bring

• 6+ years of copywriting experience, in-house or agency, ideally in B2B, SaaS, tech, or brand-led environments.

• A portfolio that shows genuine range — sharp conversion copy and distinctive brand and campaign work.

• Proven ability to own a brand voice and turn it into a system others can write to.

• Comfort with complex, technical, or high-consideration subject matter; experience with legal, fintech, or AI is a plus, appetite to learn it is a must.

• Exceptional instincts for clarity, rhythm, and persuasion — you cut ruthlessly and make every word earn its place.

• A collaborative, ego-free approach to feedback, and the seniority to give it well.

• The pace, judgment, and comfort with ambiguity to thrive in a fast-scaling company.

• Fluent, native-level English writing. Additional languages are a bonus, not a requirement.

What's In It For You

• Global collaboration: Partner with teams and customers across Europe, North America, and APAC.

• Competitive package: Comprehensive salary, equity, benefits, and the tools to do your best work.

• Meaningful work: Your words shape how thousands of lawyers experience AI every day.

• In-person environment: A Stockholm office built for ambitious builders, with daily lunch provided.

• Craft that's taken seriously: A company where writing is treated as a discipline, not an afterthought — and where a great line actually ships.

Legora is an Equal Opportunity Employer

At Legora, we believe great teams are built on diversity of thought and experience. We’re proud to be an equal opportunity employer and committed to creating an inclusive, high-performance culture where everyone can do their best work. We welcome people of all backgrounds and don’t discriminate based on race, color, religion, national origin, gender, gender identity or expression, sexual orientation, age, disability, veteran status, or any other characteristic protected by law.