Content Creator Salaries

2,061 disclosed postings

Real creator and content pay, taken straight from job postings that list a salary. See it in USD across the whole market, or switch to any country to see local pay in its own currency.

USD, all locations

Salary by industry

IndustryMedianAvgMinMax
Software & Technology (410)$175K$175K$36K$400K
Media, Entertainment & Sports (271)$114K$121K$24K$479K
Marketing, Advertising & Agencies (248)$100K$114K$48K$350K
Healthcare & Health Tech (150)$127K$129K$50K$275K
Finance & Fintech (145)$155K$158K$63K$367K
Other (111)$110K$119K$43K$275K
Aerospace, Defense & Space (88)$136K$134K$50K$220K
E-commerce & Retail (48)$110K$117K$60K$221K
Beauty & Fashion (47)$103K$115K$62K$270K
Real Estate & PropTech (47)$80K$80K$48K$160K
Consulting & Professional Services (38)$136K$138K$50K$245K
Manufacturing, Industrial & Robotics (38)$130K$135K$50K$235K
Biotech, Pharma & Medical Devices (37)$154K$173K$86K$332K
Hospitality, Travel & Restaurants (35)$151K$144K$72K$221K
IT Services & Consulting (35)$99K$100K$46K$163K
Education & EdTech (32)$91K$104K$53K$296K
Cybersecurity (30)$151K$151K$83K$264K
Legal & LegalTech (29)$155K$155K$63K$230K
Nonprofit, Social & Religious (29)$88K$88K$40K$165K
Crypto & Web3 (26)$165K$169K$88K$250K
Gaming (26)$146K$152K$73K$250K
Food, Beverage & Agriculture (23)$130K$143K$75K$228K
Automotive & Mobility (16)$119K$135K$58K$278K
HR Tech & Services (15)$148K$151K$56K$305K
Energy & Cleantech (15)$124K$128K$61K$226K
Staffing & Recruiting (14)$113K$116K$56K$195K
Insurance (12)$153K$145K$75K$220K
Logistics & Supply Chain (6)$157K$178K$81K$350K
Government & Public Sector (5)$95K$96K$63K$131K
Telecommunications (4)$177K$179K$150K$210K

Salary by category

Role categoryMedianAvgMinMax
Design & Creative (386)$145K$149K$60K$350K
Writing & Editorial (378)$111K$118K$24K$360K
Social Media (344)$97K$110K$40K$300K
Growth, SEO & Digital Marketing (294)$153K$159K$62K$333K
PR & Communications (164)$158K$160K$55K$370K
Content Marketing & Brand (156)$134K$142K$48K$352K
Video & Motion (114)$96K$107K$24K$235K
Creator-Tool & Platform / DevRel (74)$205K$205K$121K$363K
Creator Economy & Partnerships (49)$100K$119K$49K$479K
Marketing Leadership & Ops (45)$150K$157K$59K$367K
Education & Instructional Content (36)$113K$111K$75K$165K
Production & Coordination (30)$80K$95K$50K$175K
Native Creator / On-Camera / Talent (22)$100K$108K$46K$208K
Community & Audience (17)$197K$187K$80K$400K
Editorial Leadership & Strategy (15)$185K$177K$95K$263K
Photography (7)$79K$75K$43K$114K
Live, Events & Experiential (5)$85K$90K$75K$108K
Audio & Podcast (4)$197K$201K$60K$350K
Data, Analytics & Strategy (4)$84K$139K$68K$320K

Salary by seniority

SeniorityMedianAvgMinMax
Senior (432)$139K$140K$60K$296K
Director (164)$180K$182K$70K$310K
Lead (157)$166K$168K$48K$360K
Junior (72)$74K$86K$46K$350K
Head (54)$214K$211K$103K$400K
VP (37)$218K$233K$98K$479K

How we calculate this

These figures come only from job postings that state a salary. We count full-time roles on a yearly basis, so we are comparing like with like: contract, internship, and per-month rates still show on the board, but they are left out of these averages. Every salary stays in one currency. The global view is USD postings only, and each country view uses that country's own postings in its own currency, never converted. Every number shows how many postings it is based on.

Full methodology →

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