Summary of the Lead Motion Designer job at Hinge Health

About the Role

Hinge Health is building an expressive and scalable motion language across brand, product, marketing, and digital experiences. As Lead Motion Designer, you will shape how complex ideas become clear, compelling stories that help people move beyond pain and get back to doing things they love.

You will lead multi-channel, multi-platform motion initiatives from creative direction through final delivery. You will partner with creative directors, designers, writers, editors and business stakeholders to turn briefs into high-quality work that is distinctive, on-brand, audience-aware, and connected to business goals.

This is an individual contributor role. You will provide craft leadership, ideation, and mentorship without direct people-management responsibility.

What you’ll accomplish

In your first 3 months

• Build strong working relationships across Brand, Creative & Content, Marketing, and other key partner teams.

• Develop fluency in Hinge Health’s brand expression, assess production workflows, and creative review processes.

• Take ownership of priority motion projects and establish a clear vision, scope, timelines, and decision paths.

In your first 6 months

• Define and evolve Hinge Health’s motion principles, standards, and quality bar in partnership with creative and cross-functional leaders.

• Lead complex motion projects across brand campaigns, product videos, website, paid and organic channels, presentation decks and digital touchpoints.

• Develop multiple concepts and guide work through storyboards, style frames, animatics, visual effects, editing and final delivery.

• Present creative strategy, concepts, work-in-progress, and final recommendations to senior stakeholders, connecting creative decisions to audience and business goals.

In your first year

• Build reusable templates, workflows, and self-serve tools that improve consistency, efficiency, and quality for the Video, Content and Production team.

• Become a trusted motion design expert and thought partner for complex, ambiguous initiatives across Product Marketing, Commercial, Growth, and other functions.

• Mentor motion designers and creative partners through clear feedback, coaching, and hands-on collaboration.

• Lead complex, high-visibility work across multiple channels, platforms, products, or business functions.

Who you are

• A craft leader who can move fluidly between creative strategy and hands-on execution, remaining close to the work and its details.

• A strategic storyteller who can simplify complex product, clinical, technical, or business concepts into clear and engaging motion.

• A systems thinker who enjoys building motion principles, templates, workflows, and production practices that help teams create better work at scale.

• A confident cross-functional partner who can facilitate creative discussions, synthesize feedback, give clear direction, and drive alignment.

• A learn-it-all who continues to advance their craft, explores new methods, and shares practical learnings with the team.

• An owner who makes sound decisions amid ambiguity and remains accountable for quality, timelines, and outcomes.

• A collaborative teammate who raises the creative bar, supports others’ growth, and embodies Hinge Health’s leadership principles.

Basic Qualifications

• 8+ years of professional experience in motion design, video, editing, or a related creative discipline.

• A portfolio demonstrating strong motion craft, conceptual thinking, visual storytelling, animation, and production judgment.

• Advanced understanding of motion principles, including timing, pacing, easing, eye trace, tension and release, and visual hierarchy.

• Experience leading creative work from brief through final delivery, including storyboards, style frames, animation, visual effects, and final output.

• Experience building or improving motion systems, templates, production workflows, and standards that help teams work more effectively.

• Advanced proficiency in motion design and production tools, including Figma, Final Cut Pro, Cinema 4D, Rive, or equivalent tools.

• Curiosity about AI-enabled creative tools and the judgment to use them responsibly while protecting quality, originality, accuracy, and brand integrity.

About Hinge Health

Hinge Health leverages software, including AI, to largely automate care for joint and muscle health, delivering an outstanding member experience, improved member outcomes, and cost reductions for its clients. The company has designed its platform to address a broad spectrum of MSK care—from acute injury, to chronic pain, to post-surgical rehabilitation—and the platform can help to ease members’ pain, improve their function, and reduce their need for surgeries, all while driving health equity by allowing members to engage in their exercise therapy sessions from anywhere. The company is headquartered in San Francisco, California.

Learn more at http://www.hingehealth.com

What You'll Love About Us

• Participation in our Employee Stock Purchase Plan (ESPP), allowing you to acquire company stock via payroll at a 15% discount against the lower market price.

• Comprehensive and inclusive medical coverage and benefit programs for you and your dependents.

• Flexible retirement savings through Traditional or Roth 401(k) investment paths.

• Dedicated lifestyle stipends designed to fuel your professional growth and continuous learning.

Culture and Engagement

Hinge Health is an equal opportunity employer and prohibits discrimination and harassment of any kind. We make employment decisions without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, age, veteran status, disability status, pregnancy, or any other basis protected by federal, state or local law. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. We provide reasonable accommodations for candidates with disabilities. If you feel you need assistance or an accommodation due to a disability, let us know by reaching out to your recruiter. By submitting your application you are acknowledging we are using your personal data as outlined in the personnel and candidate privacy policy.

Beware of Phishing Attempts: We've noticed an increase in phishing where fraudsters impersonate employees and send fake job offers to steal sensitive information. We'll never ask for financial details during the hiring process and only use "@hingehealth.com" emails. If you receive a suspicious offer, stop communication and report it to the US FBI Internet Crime Complaint Center. To verify an email from our recruiting team, forward it to security@hingehealth.com.