Posted on:November 11, 2026

Summary of the Brand Partnerships Senior Manager (ブランド パートナーシップ シニアマネージャー) job at Hypebeast

Hypebeast is hiring a Brand Partnerships Senior Manager (ブランド パートナーシップ シニアマネージャー). Based in Tokyo, Japan. Working arrangement: On-site.

About Hypebeast

Hypebeast operates a digital media and e-commerce platform focused on contemporary fashion, streetwear, and lifestyle culture. Its business spans editorial content and social media platforms (Hypemedia), an in-house creative production agency (Hypemaker), and an e-commerce and retail destination (HBX).

Brand Partnerships Senior Manager (ブランド パートナーシップ シニアマネージャー) job description

Hypebeast Ltd. is a global contemporary-culture company founded in 2005 and publicly listed in Hong Kong in 2016. The Group brings together media, creative services, commerce, cultural intelligence, brand building, merchandise, and physical experiences. Its businesses include Hypebeast and its media network, Hypemaker, HBX, Hypemind, Hyperoom, and Hypebeans. Across these businesses, the Group brings people closer to contemporary culture through the stories it tells, the products it curates, and the experiences it creates.
 
This is a hunter role. Reporting to the Brand Partnerships Director, you will create new revenue for Hypebeast and Hypebae Japan in two ways: winning new brand and agency clients, and building business alliances with external partners that scale our reach and revenue beyond media sales. You will not be handed a book of business. You will build one by identifying opportunities, opening doors, structuring deals, and closing them, using everything Hypebeast has to offer: media, content, creative production (Hypemaker), commerce (HBX), IP and live experiences, and a global network.
 
ハンター型のポジションです。Brand Partnerships Director の直下で、Hypebeast・Hypebae Japan の新しい売上を2つの軸でつくっていただきます。ひとつは事業会社・広告代理店の新規開拓。もうひとつは、外部パートナーとのビジネスアライアンスを通じて、メディアセールスの枠を超えて事業をスケールさせることです。既存クライアントを引き継ぐ役割ではありません。機会を見つけ、扉を開き、スキームを組み、クロージングまでやり切る。メディア、コンテンツ、Hypemaker のクリエイティブ制作、HBX のコマース、IP・イベント、グローバルネットワークという Hypebeast のすべての資産が、その武器になります。

Responsibilities:

  • New Business Hunting: Build your own target list across categories where Hypebeast is under-penetrated (e.g. tech, mobility, beverage, hospitality, sports, entertainment, beauty). Use LinkedIn, industry news, events, and your own network to reach decision-makers, and turn first meetings into qualified pipeline.
  • Deal Closing: Lead pitches, negotiations, and deal structuring end to end. Close large, integrated partnerships that combine media, content, creative production, commerce, and experiences.
  • Business Alliances: Identify, negotiate, and launch partnerships with external companies (ad-tech and media platforms, retail and commercial developers, hospitality, sports and entertainment organizations, IP holders, and more) that open new revenue streams, such as revenue share, co-produced IP, licensing, distribution, and joint products.
  • Scaling New Revenue Models: Turn one-off wins into repeatable packages and programs; work with the Director and HQ to shape new revenue initiatives for Japan.
  • Revenue Ownership: Own a significant quarterly and annual target; keep pipeline, forecasting, and CRM data accurate.
  • Cross-functional & Cross-border Collaboration: Work with editorial, Hypemaker, HBX, events, and HQ / APAC teams to deliver what you sell and to bring global opportunities into Japan.
  • Team Contribution: Share your prospecting, pitching, and negotiation know-how across the team and turn it into playbooks others can use.

    • Requirements:

  • 6+ years in sales at a media company, agency, platform, or brand, with a clear track record of winning new clients.
  • Proven ability to self-generate pipeline and close large, complex deals without relying on inbound demand.
  • Experience managing or leading a team (people management or team lead role).
  • Strong network with marketing decision-makers at brands and agencies in Japan, and experience negotiating at CMO / VP / executive level.
  • Native-level Japanese.
  • Self-starter who is energized by targets, ambiguity, and building things from zero.
  • Genuine passion for Hypebeast and Hypebae content and the culture around it.
  • Business-level English (able to collaborate with and report to global HQ) is a plus.
  • Experience structuring business alliances or partnerships beyond advertising (e.g. revenue share, licensing, co-branded products, event or IP partnerships) is a plus.
  • Experience launching a new business or revenue line is a plus.
  • Experience in fashion, tech, mobility, beverage, hospitality, sports, entertainment, or beauty categories is a plus.

    • 職務内容:

  • 新規開拓: テック、モビリティ、飲料、ホスピタリティ、スポーツ、エンタメ、ビューティなど、Hypebeast がまだ十分に取り切れていないカテゴリーを中心に、ターゲットリストを自ら作成。LinkedIn、業界ニュース、イベント、自身のネットワークを使って意思決定者にアプローチし、初回商談を確度の高いパイプラインに育てる。
  • クロージング: 提案、交渉、ディール設計を一貫してリード。メディア、コンテンツ、クリエイティブ制作、コマース、体験を組み合わせた大型パートナーシップを受注。
  • ビジネスアライアンス: アドテク・メディアプラットフォーム、商業施設・リテール、ホスピタリティ、スポーツ・エンタメ団体、IPホルダーなど外部企業とのアライアンスを発掘・交渉・立ち上げ。レベニューシェア、IP共同開発、ライセンス、ディストリビューション、共同商品など、新しい収益源をつくる。
  • 新しい収益モデルのスケール: 単発の受注をパッケージ化・プログラム化し、再現性のある売上に変える。Director・HQと連携し、日本発の新規収益施策を設計。
  • 売上責任: 四半期・年間の売上目標を担い、パイプライン・予実・CRMを正確に管理。
  • 社内外の連携: 編集、Hypemaker、HBX、イベント、HQ・APACチームと連携し、受注案件のデリバリーとグローバル案件の日本展開を推進。
  • チームへの貢献: 開拓・提案・交渉のノウハウをチームに共有し、誰でも使える型に落とし込む。

    • 応募資格:

  • メディア、広告会社、プラットフォーム、事業会社での営業経験6年以上。新規クライアント獲得の明確な実績。
  • インバウンドに頼らず自らパイプラインを作り、大型・複合案件を受注してきた実績。
  • チームマネジメントの経験（ピープルマネジメント、チームリーダーなど）。
  • 国内の事業会社・広告代理店のマーケティング責任者とのネットワーク、CMO・VP・経営層との交渉経験。
  • 日本語ネイティブレベル。
  • 目標と不確実性を楽しめ、ゼロから物事を立ち上げることにやりがいを感じる方。
  • Hypebeast、Hypebae のコンテンツとカルチャーへの強い関心と情熱。
  • ビジネスレベル以上の英語力（グローバルHQとの連携・レポーティングが可能なレベル）は歓迎。
  • 広告にとどまらないアライアンス・パートナーシップの構築経験（レベニューシェア、ライセンス、コラボ商品、イベント・IP連携など）は歓迎。
  • 新規事業や新しい収益ラインの立ち上げ経験は歓迎。
  • ファッション、テック、モビリティ、飲料、ホスピタリティ、スポーツ、エンタメ、ビューティ領域の経験は歓迎。
    • If you think you’ve got what it takes, please provide your cover letter, CV, and expected salary.
     
    This position is based and located in Shibuya, Tokyo. Candidate must be eligible to work in Japan.
     
    Personal data collected is for recruitment purpose only.
     
    ---

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