Summary of the Community Manager - Education and Gaming job at Blueprint Technologies

As a Community Manager, you will be responsible for building, engaging, and scaling a global community of educators, parents, and learners around a game-based learning platform. You will serve as the voice of the community, translating insights into actionable strategies that drive engagement, adoption, and long-term loyalty. Working cross-functionally with marketing, product, and social teams, you will execute community initiatives, manage programs, and ensure the community experience remains inclusive, valuable, and aligned with audience needs. This role requires strong communication skills, community-first thinking, data-driven decision-making, and the ability to manage multiple initiatives in a dynamic environment.

Key Responsibilities

Community Strategy & Growth

• Build and execute a community engagement strategy that supports a growing global audience.
• Identify opportunities to expand community reach, improve engagement, and drive adoption.
• Develop and maintain community programs, activation plans, and engagement calendars.
• Continuously optimize community initiatives using data, feedback, and performance insights.

Community Management & Engagement

• Manage and nurture an active community of educators, parents, and learners across platforms.
• Serve as a trusted advocate for the community, ensuring their needs and perspectives are represented.
• Foster meaningful interactions through discussions, content, events, and direct engagement.
• Maintain a safe, inclusive, and supportive community environment aligned with best practices.

Programs & Activations

• Lead and support community programs such as ambassador initiatives, trainings, and events.
• Collaborate with community leaders and contributors to drive regional engagement and representation.
• Coordinate community activations that increase awareness, participation, and product adoption.
• Support onboarding and ongoing engagement of community champions and advocates.

Cross-Functional Collaboration

• Partner with marketing, product, and social teams to align on messaging, campaigns, and initiatives.
• Share community insights to inform product strategy, feature development, and user experience.
• Collaborate on launches, updates, and campaigns to ensure strong community integration.
• Facilitate communication between internal teams and the broader community.

Content & Communication

• Contribute to and support community-facing content across social and owned platforms.
• Ensure messaging is clear, consistent, and tailored to educator and parent audiences.
• Support storytelling that highlights community successes, use cases, and impact.
• Maintain regular communication with the community through updates, announcements, and engagement touchpoints.

Reporting & Insights

• Monitor community health, engagement metrics, and sentiment trends.
• Prepare regular reports summarizing insights, performance, and opportunities.
• Use data to inform strategy adjustments and improve community outcomes.
• Surface actionable feedback to stakeholders to guide product and marketing decisions.

• 2–4 years of experience in community management, social media, or a related field
• Experience working with education, educators, or edtech communities
• Familiarity with gaming or game-based learning platforms (e.g., Minecraft is a plus)
• Experience managing and engaging online communities across social or community platforms
• Strong understanding of community engagement strategies and best practices
• Experience using data and insights to inform decisions and optimize performance
• Excellent written and verbal communication skills
• Ability to manage multiple priorities in a fast-paced, cross-functional environment
• Strong organizational skills and attention to detail
• Passion for education, digital communities, and interactive platforms

• Experience managing ambassador or creator programs.
• Experience planning and executing community events, trainings, or activations.
• Familiarity with community tools, social platforms, and analytics tools.
• Experience collaborating with product and marketing teams.
• Strong analytical mindset with the ability to identify trends and opportunities.
• Proven ability to advocate for community needs and influence cross-functional decisions.