Summary of the Community Engagement Marketing Coordinator (Madrid) job at VML

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on  LinkedIn #WeAreVML.

Are you passionate about social media, online communities, and meaningful audience engagement? 📱✨

We're looking for a Community Engagement Marketing Coordinator to help connect global social media strategies with local audiences across EMEA. This role combines content publishing, community engagement, localization, and stakeholder coordination to ensure social experiences are relevant, compliant, and impactful.

If you're passionate about digital culture, enjoy working in international environments, and thrive at the intersection of content, operations, and social engagement, we'd love to meet you.

Responsibilities

• Manage the publication and optimization of social media content, ensuring compliance with brand, accessibility, security, and platform standards.
• Foster community engagement by monitoring conversations, responding to audience interactions, and identifying opportunities to strengthen Microsoft's social presence.
• Coordinate with marketing, communications, and social media stakeholders to support campaigns, programs, and ad hoc social initiatives.
• Review, adapt, and localize social content to ensure cultural relevance, language accuracy, and resonance with local audiences.
• Support the planning and execution of social media activities around campaigns, cultural moments, and events, including real-time engagement and post-event reporting.
• Leverage social listening insights, performance learnings, and emerging trends to identify opportunities for continuous improvement and audience growth.
• Contribute to the management and optimization of social media ecosystems, helping ensure channels remain relevant, effective, and aligned with business objectives.

Requirements

• Experience: 2+ years of experience in Social Media, Community Management, Digital Marketing, or related fields, including exposure to content and/or community engagement activities.
• Knowledge: Strong understanding of social media platforms, content publishing workflows, and online community management.
• Tools: Experience with social media management platforms; knowledge of Sprinklr is a plus.
• Project Management: Ability to manage multiple priorities, meet deadlines, and work effectively within established processes and governance frameworks.
• Communication: Excellent communication skills and confidence collaborating with diverse stakeholders across international teams.
• Mindset: Proactive, organized, detail-oriented, and passionate about digital culture, social trends, and audience engagement.
• Languages: Fluent English and Spanish are required.

What We Offer

• 🧐 Flexible working hours.
• 💻 Hybrid or on-site working model.
• 🎓 Personalized career development plan and continuous learning opportunities.
• 🙌 No dress code. Come to work as you are.
• 🛍️ Exclusive employee discounts and time dedicated to your professional growth.
• 💳 Access to Cobee benefits.
• 🤱 Inclusive policies, diversity initiatives, and family support programs.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

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