Summary of the Influencer Executive (Influencer Marketing Specialist) job at SAMY

About SAMY

We weren't built to follow, we were built to lead.
SAMY is the global powerhouse redefining brand communication for a social-first world—helping brands stay relevant, shape culture, and build real connections at the speed the world moves. Since 2013, we've grown from a bold idea into a global force: 1,200+ experts, 17+ offices, 55 markets, 22+ countries. We launch 40+ campaigns a week, create one piece of content every minute, and generate +$500K in revenue every day.

We are Path Finders: curious, ambitious, and never afraid to challenge what's next.
We don't play it safe. We build what's next.
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Role Mission

As a Influencer Marketing Specialist for SAMY UK for an outdoors and premium apparel client, you will take a leadership role in managing and strategizing influencer campaigns and activations. Leveraging your extensive experience, you will provide strategic insights and creative solutions to meet campaign briefs. This role demands a seasoned professional with a deep understanding of social media trends, influencer marketing, and exceptional problem-solving abilities.

Requirements

Key responsibilities

• Lead end-to-end influencer marketing campaigns, from scouting and onboarding to execution and reporting

• Identify, recruit and manage micro and macro influencers, building strong, long-term relationships

• Oversee negotiations, briefings, deliverables and timelines to ensure high-quality execution

• Grow and nurture a community of creators, driving engagement, advocacy and a strong sense of belonging

• Design and implement engagement and loyalty strategies (including gamification, rewards and community initiatives)

• Conceptualize and execute creative campaigns, activations and exclusive experiences for the community

• Plan and manage events and brand experiences, including on-site coordination and influencer management

• Track and analyze campaign and community performance, delivering actionable insights and optimizations

• Collaborate cross-functionally with creative, social, brand and strategy teams to ensure consistency and impact

• Stay ahead of platform trends, influencer landscape and emerging formats

Skills & experience

• Experience in influencer marketing or a related field, with a proven track record of strategic campaign

  management.

• Skills: Advanced social media knowledge, deep understanding of influencer marketing trends, and high proficiency in Excel.

• Attributes: Strategic thinker, highly analytical, exceptional creativity, and strong leadership skills.

• Knowledge: Comprehensive understanding of social media trends and the Spanish influencer landscape.

• Education: Relevant degree or equivalent experience.

• Having previously worked with brands within premium apparel, outdoors, lifestyle sectors

• Right to work in UK is a must

Benefits

• Work your way — Flexible schedule, hybrid work, and the opportunity to work up to 3 weeks a year from any SAMY office around the world.

• Time that matters — Celebrate your birthday with a day off, plus company holidays on December 24th and 31st to recharge.

• Grow with us — Global mobility opportunities, mentorship, parenthood support, and a transparent performance-driven compensation framework.

• Be part of the journey — Help shape our team through our referral program and enjoy a collaborative, social culture, backed by a transparent, performance-driven compensation framework that rewards impact and supports your growth.

• Unlimited Holidays, Birthday Off + 24 31 off Workplace pension scheme

• MediCash (Health Benefit)

• Referral Program Wellhub - subsidised gym memberships

• Geographical Mobility Plan

• Hybrid and Flexible Schedule

The SAMY Mindset
Forget the job description for a second. The real question is: are you a Path Finder? Bold enough to challenge what's possible. Collaborative enough to build it together. Driven enough to make it happen.

We don't just hire for roles, we hire for mindset. We look for people who communicate with honesty, collaborate without ego, embrace change with energy, and take real ownership of what they build.

We're not looking for people who think the same, we're looking for people who want to grow with us.
Here's what it actually looks like to belong here:
Be Kind — because respect, trust, and honest feedback make great teams stronger.
Go Beyond — because good is never enough when excellence is the standard.
Craft Together — because the best ideas don't happen in silos.
Enjoy the Journey — because growth lives outside the comfort zone.
Own It — because real impact starts with accountability.
If this feels like your kind of adventure, let's build something together.

Diversity & Inclusion
At SAMY, difference is not something we accommodate, it's what makes us stronger.
With a team made up of 70% women and more than 35 different nationalities, our different backgrounds, perspectives, and experiences challenge our thinking, sharpen our creativity, and push us to build better work, and a better company.

We are committed to creating an inclusive, accessible, and barrier-free environment where everyone feels seen, heard, and empowered to thrive. And if you need support or adjustments along the way, we'll make sure you have what you need to do your best work.

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