Brand Manager Jobs

200 live jobsMarketing Leadership & Ops

What does a Brand Manager do?

A Brand Manager is responsible for defining and executing the strategy for one or more brands, ensuring consistent positioning across all consumer and trade touchpoints. Day-to-day work spans market and competitor analysis, briefing creative and media agencies, managing campaign timelines and budgets, coordinating with sales and product teams, and tracking brand health metrics. In regulated sectors such as pharma or medical aesthetics, the role also involves navigating compliance and medical-legal review processes. Across industries, from FMCG to fashion to oncology, the Brand Manager acts as the internal champion for the brand, translating business objectives into actionable marketing plans.

Key responsibilities

  • Develop and own the annual brand plan, including positioning, messaging, and go-to-market strategy
  • Brief and manage external agencies for creative, media, and PR campaigns
  • Monitor brand performance KPIs and report on campaign effectiveness
  • Manage brand budgets and track spend against forecasts
  • Coordinate cross-functionally with sales, medical, regulatory, and product teams
  • Conduct market research and competitor analysis to identify opportunities and threats

Skills & tools

  • Brand strategy and positioning
  • Campaign planning and execution
  • Budget management
  • Market and competitor analysis
  • Agency briefing and management
  • Consumer and customer insights
  • Cross-functional stakeholder coordination
  • Brand tracking and performance reporting
  • Marketing mix (ATL/BTL/digital)

How to become a Brand Manager

Education & background

Bachelor's degree in marketing, business, or a related field; MBA common at senior levels in pharma and FMCG

Career path

Junior Brand Manager → Brand Manager → Senior Brand Manager → Group Brand Manager → Head of Brand / Marketing Director

Salary

Median
$148K
USD/yr
Average
$155K
USD/yr
Minimum
$59K
USD/yr
Maximum
$367K
USD/yr
Based on 44 disclosed USD postings · Brand Manager, USD-disclosed
Full Brand Manager salary report →

14% of Brand Manager postings are remote. Remote Brand Manager jobs →

Brand Manager jobs

200 jobs
Brand Manager - LEAD NL ( M/F/H )Lead
EVERIENCE
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
14/09
Senior Brand Management Specialist (Grocery) [L5]Senior
Coupang Internal
Location
Seoul, South Korea
Workplace
On-site
Posted
13/09
Head of BrandHead
Firecrawl · USD 244k-277k/yr
Location
San Francisco, CA, US
Workplace
On-site
Posted
13/09
Communications and Brand Manager 
Samsara Eco
Location
State of New South Wales
Workplace
On-site
Posted
13/09
Head of Brand MarketingHead
Faculty
Location
London, UK
Workplace
On-site
Posted
11/09
Social Media & Brand Manager
reltix GmbH
Location
Düsseldorf, Germany
Workplace
On-site
Posted
11/09
Head of Brand & Product MarketingHead
Workstream
Location
Singapore
Workplace
On-site
Posted
11/09
Head of Brand & Product MarketingHead
Workstream · USD 160k/yr
Location
Lehi, UT, US
Workplace
On-site
Posted
11/09
Head of Brand & Product MarketingHead
Workstream · USD 160k/yr
Location
San Francisco, CA, US
Workplace
On-site
Posted
11/09
Brand Manager, Parkinson's disease
AbbVie
Location
Minato City, Japan
Workplace
Hybrid
Posted
10/09
Brand Manager (m/w/d) für Pelikan, Herlitz und Oxford
Hamelin
Location
Hannover, Germany
Workplace
Hybrid
Posted
10/09
Brand Manager
Marquee Brands
Location
New York City, NY, US
Workplace
On-site
Posted
10/09
Brand Manager, Innovation
Open Farm · USD 75k-95k/yr
Location
Toronto, Canada
Workplace
On-site
Posted
09/09
D
Brand Manager
Dr Reddy's Laboratories Limited
Location
Bogotá, Colombia
Workplace
On-site
Posted
09/09
Brand Manager, Truly Beauty
Dollar Shave Club · USD 115k-135k/yr
Location
Durham, NC, US
Workplace
On-site
Posted
09/09
Brand Manager
Televic Rail
Location
Roncq, France
Workplace
Hybrid
Posted
09/09
D
Brand Manager
Dr Reddy's Laboratories Limited
Location
Mumbai, India
Workplace
On-site
Posted
09/09
Director of TikTok Shop - Brand ManagementDirector
Pattern
Location
Lehi, UT, US
Workplace
Hybrid
Posted
08/09
Head of Brand Management, EuropeHead
Delivery Hero
Location
Prague, Czechia
Workplace
Hybrid
Posted
08/09
Brand Manager (all genders)
Contabo Holding GmbH
Location
Germany
Workplace
Remote
Posted
07/09
Assistant Brand Manager (crochet and knit brand) | DTC E-commerce | 100% Remote EUJunior
foxelligroup
Location
Tallinn, Estonia +31 more
Workplace
Remote
Posted
04/09
Talent Brand Manager
GitLab · USD 95k-161k/yr
Location
Canada +1 more
Workplace
Remote
Posted
04/09
Senior Talent Brand ManagerSenior
GitLab · USD 115k-194k/yr
Location
Canada +1 more
Workplace
Remote
Posted
04/09
Buyer/ Brand Manager
Lucky 21
Location
Roselle, NJ, US
Workplace
On-site
Posted
04/09
Strategic Brand Manager
Avery Dennison · USD 108k/yr
Location
Beaverton, OR, US
Workplace
Hybrid
Posted
03/09

Seniority mix

Employment type

full time113
contract5
intern1

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