Brand Manager Jobs
200 live jobsMarketing Leadership & Ops
What does a Brand Manager do?
A Brand Manager is responsible for defining and executing the strategy for one or more brands, ensuring consistent positioning across all consumer and trade touchpoints. Day-to-day work spans market and competitor analysis, briefing creative and media agencies, managing campaign timelines and budgets, coordinating with sales and product teams, and tracking brand health metrics. In regulated sectors such as pharma or medical aesthetics, the role also involves navigating compliance and medical-legal review processes. Across industries, from FMCG to fashion to oncology, the Brand Manager acts as the internal champion for the brand, translating business objectives into actionable marketing plans.
Key responsibilities
- Develop and own the annual brand plan, including positioning, messaging, and go-to-market strategy
- Brief and manage external agencies for creative, media, and PR campaigns
- Monitor brand performance KPIs and report on campaign effectiveness
- Manage brand budgets and track spend against forecasts
- Coordinate cross-functionally with sales, medical, regulatory, and product teams
- Conduct market research and competitor analysis to identify opportunities and threats
Skills & tools
How to become a Brand Manager
Education & background
Bachelor's degree in marketing, business, or a related field; MBA common at senior levels in pharma and FMCG
Career path
Junior Brand Manager → Brand Manager → Senior Brand Manager → Group Brand Manager → Head of Brand / Marketing Director
Salary
Median
$148K
USD/yr
Average
$155K
USD/yr
Minimum
$59K
USD/yr
Maximum
$367K
USD/yr
Based on 44 disclosed USD postings · Brand Manager, USD-disclosed
14% of Brand Manager postings are remote. Remote Brand Manager jobs →
Brand Manager jobs
200 jobs
(Associate) Brand Manager, RheumJunior
AbbVie
Location
Taipei, Taiwan
Workplace
Hybrid
Posted
24/08
(Senior) Brand Manager, Derm, Immunology Senior
AbbVie
Location
Taipei, Taiwan
Workplace
Hybrid
Posted
24/08
Senior Brand ManagerSenior
Highland Electric Fleets · USD 160k-175k/yr
Location
Beverly, MA, US
Workplace
Hybrid
Posted
21/08
Brand Manager Marke Frosch (m/w/d)
Werner & Mertz GmbH
Location
Mainz, Germany
Workplace
Hybrid
Posted
20/08
Brand Manager, Games Marketing
PlayStation Global · USD 127k-190k/yr
Location
San Mateo, CA, US
Workplace
On-site
Posted
19/08
Talent Acquisition Operations and Employer Brand Manager
CarGurus · USD 114k-143k/yr
Location
Boston, MA, US
Workplace
On-site
Posted
19/08
Brand Manager
AbbVie
Location
Bucharest, Romania
Workplace
Hybrid
Posted
19/08
Head of Brand, PhoenixHead
Phoenix · CAD 130k-160k/yr
Location
Toronto, Canada
Workplace
On-site
Posted
18/08
Principal I, Brand Management [L6-I] (CE)Lead
Coupang Internal
Location
Seoul, South Korea
Workplace
On-site
Posted
18/08
Sr. Brand Manager (Wound Care), AMENA regionSenior
iNova Pharmaceuticals
Location
Singapore
Workplace
On-site
Posted
18/08
Global Head of Brand OperationsHead
Blue Bottle Coffee · USD 168k-253k/yr
Location
San Francisco, CA, US +1 more
Workplace
Hybrid
Posted
14/08
Senior Brand Management Specialist [L5] (Car & Baby Convenience)Senior
Coupang Internal
Location
Seoul, South Korea
Workplace
On-site
Posted
13/08
Brand Manager - Retail
Kawartha Dairy · USD 100k-110k/yr
Location
Bobcaygeon, Canada
Workplace
On-site
Posted
13/08
Brand Manager
Humanoid
Location
London, UK
Workplace
On-site
Posted
12/08
Brand Manager
The Wonderful Company · USD 140k-150k/yr
Location
Los Angeles, CA, US
Workplace
Hybrid
Posted
11/08
Brand Manager (Licensing)
Marquee Brands · USD 80k-100k/yr
Location
Redondo Beach, CA, US
Workplace
On-site
Posted
11/08
Brand Manager - Skincare & Personal Care + Sanitizing
The Honest Company · USD 132k-147k/yr
Location
Minneapolis, MN, US
Workplace
On-site
Posted
10/08
Brand Manager - Skincare & Personal Care + Sanitizing
The Honest Company · USD 135k-150k/yr
Location
Vista, CA, US
Workplace
On-site
Posted
10/08
Global Brand Manager
Ubisoft
Location
Saint-Mandé, France
Workplace
On-site
Posted
10/08
Associate Brand Manager or Brand Manager, Gastro ImmunologyJunior
AbbVie
Location
Minato City, Japan
Workplace
Hybrid
Posted
07/08
H
Brand Manager - Marketing & Communications
Helsing
Location
Berlin, Germany +2 more
Workplace
On-site
Posted
06/08
Principal, Brand ManagementLead
Coupang
Location
Taipei, Taiwan
Workplace
On-site
Posted
06/08
Brand Manager Benelux
Aquablu B.V
Location
Amsterdam, Netherlands
Workplace
Hybrid
Posted
06/08
Senior Brand Manager, Gastroenterology MarketingSenior
AbbVie
Location
Minato City, Japan
Workplace
Hybrid
Posted
06/08
Senior Brand Manager – Spirits & Mixers PortfolioSenior
Richmond Marketing
Location
Dublin, Ireland
Workplace
On-site
Posted
06/08
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Tools Brand Managers use
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CursiveGenerator.com
Cursive Generator is a free browser-based tool that converts typed text into copy-paste cursive Unicode styles or real-font PNG, SVG, and PDF images from 190+ open-licence cursive fonts, instantly.
Type once, paste anywhere or download real fonts
Content Creation & EditingWriting Tools
RollnRoll
RollnRoll is an AI-powered video editing platform that automatically turns imported videos into clips, captions, thumbnails, and publish-ready content for creators.
Import your video. Get it back publish-ready.
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ChatronAI
ChatronAI is an all-in-one platform to generate AI content, including text, images, code, and video, while managing social media campaigns and messaging.
All-in-one AI generation for text, images, and automation
Branding & MarketingSocial Media
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