Brand Manager Jobs

229 live jobsMarketing Leadership & Ops

What does a Brand Manager do?

A Brand Manager is responsible for defining and executing the strategy for one or more brands, ensuring consistent positioning across all consumer and trade touchpoints. Day-to-day work spans market and competitor analysis, briefing creative and media agencies, managing campaign timelines and budgets, coordinating with sales and product teams, and tracking brand health metrics. In regulated sectors such as pharma or medical aesthetics, the role also involves navigating compliance and medical-legal review processes. Across industries, from FMCG to fashion to oncology, the Brand Manager acts as the internal champion for the brand, translating business objectives into actionable marketing plans.

Key responsibilities

  • Develop and own the annual brand plan, including positioning, messaging, and go-to-market strategy
  • Brief and manage external agencies for creative, media, and PR campaigns
  • Monitor brand performance KPIs and report on campaign effectiveness
  • Manage brand budgets and track spend against forecasts
  • Coordinate cross-functionally with sales, medical, regulatory, and product teams
  • Conduct market research and competitor analysis to identify opportunities and threats

Skills & tools

  • Brand strategy and positioning
  • Campaign planning and execution
  • Budget management
  • Market and competitor analysis
  • Agency briefing and management
  • Consumer and customer insights
  • Cross-functional stakeholder coordination
  • Brand tracking and performance reporting
  • Marketing mix (ATL/BTL/digital)

How to become a Brand Manager

Education & background

Bachelor's degree in marketing, business, or a related field; MBA common at senior levels in pharma and FMCG

Career path

Junior Brand Manager → Brand Manager → Senior Brand Manager → Group Brand Manager → Head of Brand / Marketing Director

Salary

Median
$136K
USD/yr
Average
$154K
USD/yr
Minimum
$59K
USD/yr
Maximum
$367K
USD/yr
Based on 50 disclosed USD postings · Brand Manager, USD-disclosed
Full Brand Manager salary report →

15% of Brand Manager postings are remote. Remote Brand Manager jobs →

Brand Manager jobs

229 jobs
Interim Junior Brand Manager (E-Concessions) - MAT COVERJunior
Farfetch
Location
London, UK
Workplace
Hybrid
Posted
14/10
Director, Brand Management Director
Open Farm
Location
Toronto, Canada
Workplace
On-site
Posted
14/10
Account Manager - Brand Management Division
Business Impact Group · USD 55k-62k/yr
Location
Chanhassen, MN, US
Workplace
On-site
Posted
14/10
Brand Manager (all genders) - Talent Pipeline für alle Indikationen
AbbVie
Location
Wiesbaden, Germany
Workplace
On-site
Posted
14/10
Head of BrandHead
Rehire
Location
Buenos Aires, Argentina
Workplace
Remote
Posted
14/10
Head of Brand & Marketing DACH (f/m/d)Head
KoRo
Location
Berlin, Germany
Workplace
Remote
Posted
13/10
Head of Brand & SponsorshipHead
capital.com
Location
London, UK
Workplace
Hybrid
Posted
13/10
Principal, Brand Management (Grocery)Lead
Coupang
Location
Taipei, Taiwan
Workplace
On-site
Posted
13/10
Senior Brand ManagerSenior
Monster Energy · USD 107k-143k/yr
Location
Corona, CA, US
Workplace
On-site
Posted
12/10
Head of Brand & CommunicationsHead
Goodfire · USD 250k-400k/yr
Location
San Francisco, CA, US
Workplace
On-site
Posted
09/10
Assistant Brand ManagerJunior
Golden Pet Brands · USD 88k-110k/yr
Location
El Segundo, CA, US +1 more
Workplace
Hybrid
Posted
09/10
Brand Manager
Growe Talents
Location
Europe
Workplace
Remote
Posted
09/10
D
Brand Manager - RGenx
Dr Reddy's Laboratories Limited
Location
Mumbai, India
Workplace
On-site
Posted
09/10
Head of Brand & CreativeHead
Atomic
Location
United States
Workplace
Remote
Posted
09/10
VP, Merchandising & Brand Management VP
Ashley Digital · USD 180k-225k/yr
Location
United States
Workplace
Remote
Posted
08/10
Brand Manager
The Wonderful Company · USD 130k-145k/yr
Location
Los Angeles, CA, US
Workplace
Hybrid
Posted
08/10
Brand Manager (m/w/d) Preventive Care
Merz Consumer Care GmbH
Location
Frankfurt am Main, Germany
Workplace
On-site
Posted
08/10
Group Brand Manager Rheumatology (all genders)
AbbVie
Location
Wiesbaden, Germany
Workplace
On-site
Posted
08/10
Associate Manager, Brand ManagementJunior
Authentic Brands Group
Location
Mexico City, Mexico
Workplace
On-site
Posted
07/10
Senior Brand Manager, Fragrance & Personal Care (Temporary Position)Senior
Maesa
Location
New York City, NY, US
Workplace
On-site
Posted
06/10
Brand Manager
Clutch Technologies Inc.
Location
Toronto, Canada
Workplace
On-site
Posted
06/10
Associate Brand Manager - Hand Sanitizing & SkincareJunior
The Honest Company · USD 69k-95k/yr
Location
Minneapolis, MN, US
Workplace
On-site
Posted
02/10
Associate Brand Manager - Hand Sanitizing & SkincareJunior
The Honest Company · USD 71k-99k/yr
Location
Vista, CA, US
Workplace
On-site
Posted
02/10
Global Brand Manager
Continental
Location
Taguig, Philippines
Workplace
Hybrid
Posted
02/10
PR & Brand Manager (f/m/x) - remote
refurbed
Location
Remote
Workplace
Remote
Posted
02/10
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Employment type

Full-time131
Internship6
Contract3
Temporary1

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