Brand Manager Jobs

200 live jobsMarketing Leadership & Ops

What does a Brand Manager do?

A Brand Manager is responsible for defining and executing the strategy for one or more brands, ensuring consistent positioning across all consumer and trade touchpoints. Day-to-day work spans market and competitor analysis, briefing creative and media agencies, managing campaign timelines and budgets, coordinating with sales and product teams, and tracking brand health metrics. In regulated sectors such as pharma or medical aesthetics, the role also involves navigating compliance and medical-legal review processes. Across industries, from FMCG to fashion to oncology, the Brand Manager acts as the internal champion for the brand, translating business objectives into actionable marketing plans.

Key responsibilities

  • Develop and own the annual brand plan, including positioning, messaging, and go-to-market strategy
  • Brief and manage external agencies for creative, media, and PR campaigns
  • Monitor brand performance KPIs and report on campaign effectiveness
  • Manage brand budgets and track spend against forecasts
  • Coordinate cross-functionally with sales, medical, regulatory, and product teams
  • Conduct market research and competitor analysis to identify opportunities and threats

Skills & tools

  • Brand strategy and positioning
  • Campaign planning and execution
  • Budget management
  • Market and competitor analysis
  • Agency briefing and management
  • Consumer and customer insights
  • Cross-functional stakeholder coordination
  • Brand tracking and performance reporting
  • Marketing mix (ATL/BTL/digital)

How to become a Brand Manager

Education & background

Bachelor's degree in marketing, business, or a related field; MBA common at senior levels in pharma and FMCG

Career path

Junior Brand Manager → Brand Manager → Senior Brand Manager → Group Brand Manager → Head of Brand / Marketing Director

Salary

Median
$148K
USD/yr
Average
$155K
USD/yr
Minimum
$59K
USD/yr
Maximum
$367K
USD/yr
Based on 44 disclosed USD postings · Brand Manager, USD-disclosed
Full Brand Manager salary report →

14% of Brand Manager postings are remote. Remote Brand Manager jobs →

Brand Manager jobs

200 jobs
Head of Brand / Brand LeadHead
Thndr
Location
Cairo, Egypt
Workplace
Remote
Posted
16/07
Brand Manager, PriorityPet Urgent Care (Remote)
Alliance Animal Health
Location
Charlotte, NC, US
Workplace
Remote
Posted
15/07
Head of BrandHead
Make
Location
Prague, Czechia
Workplace
On-site
Posted
13/07
Head of BrandHead
Make
Location
Madrid, Spain
Workplace
On-site
Posted
13/07
Senior Lead, Brand Management, Partnerships and Alliances, AmericasLead
Sandisk
Location
Milpitas, CA, US
Workplace
Hybrid
Posted
09/07
Brand Manager
Marquee Brands · GBP 40k-45k/yr
Location
London, UK +1 more
Workplace
On-site
Posted
07/07
Brand Manager - Rolls Royce Motor Cars Vancouver
OpenRoad Auto Group · USD 150k/yr
Location
Vancouver, Canada
Workplace
On-site
Posted
07/07
Social Media & Founder Brand Manager
Ema
Location
San Francisco, CA, US
Workplace
Remote
Posted
03/07
Senior Brand Manager - DTCSenior
Ashley Digital · USD 110k-140k/yr
Location
United States
Workplace
Remote
Posted
02/07
Brand Manager (m/f/d) Schwerpunkt Brand & Design
OCC Assekuradeur GmbH
Location
Lübeck, Germany
Workplace
On-site
Posted
02/07
VP, Brand Manager VP
We Are Rosie
Location
New York City, NY, US
Workplace
Hybrid
Posted
02/07
Head of Brand CreativeHead
Phantom
Location
United States
Workplace
Remote
Posted
01/07
Head of BrandHead
Ramp · USD 309k-424k/yr
Location
New York City, NY, US
Workplace
Remote
Posted
01/07
Brand Manager Out of Home
STELZ B.V.
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
01/07
Brand Manager
Marquee Brands · USD 80k-100k/yr
Location
New York City, NY, US
Workplace
On-site
Posted
25/06
Vice President - Brand Management & Guest Experience – Movenpick (F/M/X)VP
AccorHotel
Location
Issy-les-Moulineaux, France
Workplace
On-site
Posted
24/06
D2C Brand Manager
Assist World
Location
Philippines +1 more
Workplace
Remote
Posted
18/06
Head of Brand MarketingHead
Pigment
Location
San Francisco, CA, US +1 more
Workplace
Hybrid
Posted
17/06
Brand Manager, Neuroscience (New created position)
AbbVie
Location
Seoul, South Korea
Workplace
Hybrid
Posted
17/06
Brand Manager
unybrands
Location
Venezuela
Workplace
On-site
Posted
16/06
Senior Brand ManagerSenior
FTMO.com
Location
Prague, Czechia
Workplace
On-site
Posted
16/06
Head of Brand MarketingHead
Pigment
Location
London, UK +1 more
Workplace
Hybrid
Posted
12/06
Principal, Brand ManagementLead
Coupang Internal
Location
Taipei, Taiwan
Workplace
On-site
Posted
10/06
Head of Brand & ContentHead
Lapel
Location
San Francisco, CA, US
Workplace
On-site
Posted
09/06
Head of Brand and ContentHead
Insify
Location
Amsterdam, Netherlands
Workplace
On-site
Posted
05/06

Seniority mix

Employment type

full time113
contract5
intern1

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